Client Service
Client Service, Strategy
New Research: What Clients Expect from Agencies
At CMD, we learn a lot when we listen to the various target audiences of our clients, so we decided to use that philosophy to better understand our clients’ mindsets. We partnered with Riley Research to hear from Portland-area marketers about their challenges, and how they are utilizing agencies, to ensure we can be the best agency partner — one that can help marketers rest a bit easier.
Client Service, Project Management
Project Manager: Tank or Healer?
There are days and projects where I wonder which character type a good project manager should emulate. In video games and gaming culture there are specific roles for each character on a team; a well-balanced team can be pretty successful because responsibilities are split to leverage each member’s specific skills.
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